Steve Fox

 

 

4366 24th Street, San Francisco, CA 94114 • 415.282.2472 • steve.fox@mindspring.com

 

 

EMPLOYMENT

 

Editorial Director/VP, PC World, San Francisco, CA • 10/08 to present

Oversees  editorial content, strategy and day-to-day operations for pcworld.com and PC World magazine, the leading site and publication, respectively, for tech-savvy business professionals. Coordinates site and magazine coverage; oversees a staff of 27, which includes the PC World Test Center; coordinates interactions among Editorial department and Marketing, Advertising,, Web Development, and others.

 

Editor in Chief, Affinity Labs, San Francisco, CA • 11/07 to 10/08

Directed editorial strategy, content, and user engagement for a portfolio of 13 online social networks targeting vertical professional communities ranging from PoliceLink.com (for law-enforcement officers) to WomenCo.com (for women in the workplace). Oversaw original and aggregated content, newsletters, and community interactions; established and oversaw all traffic and membership metrics; built a top-notch team of editors/producers, recruiting and hiring nine new employees; drove consistent site traffic growth, averaging 10% monthly; launched six new portals; developed a template-driven approach to site launches that proved successful and repeatable.

 

Editor in Chief, InfoWorld, San Francisco, CA • 3/03 to 10/07

Responsible for content strategy, editorial budget, and day-to-day operations for IT-focused Web site, magazine, and event series targeted at IT professionals. Engineered the editorial component of April 2007 transition from print to online, successfully reinventing a 29-year-old brand and driving 40% growth in site traffic; conceptualized and implemented online content strategy in 2004, with focus on blogs and opinionated content, while reorganizing staff and aggressively redeploying resources to the Web site; restarted moribund events program in 2005, transforming it into a vibrant, ongoing concern; directed the 2003 print redesign, from tabloid to magazine format; managed editorial and art staffs; wrote weekly Editor’s Letter column.

 

Freelance Writer, San Francisco, CA • 5/02 – 3/03

Wrote feature articles for multiple corporate and editorial clients, including Cadence Magazine, Electronics Design Chain Magazine, and Twelve Horses, an online marketing company; developed and authored the popular monthly "Plugged In" column for PC World from November 2002 to October 2005.

 

Editorial Director, CNET.com, San Francisco, CA • 11/99 – 5/02

Oversaw content, staff, and strategic direction for world's largest tech-review Web site. Recruited and rebuilt editorial staff; set and oversaw $5 million budget; allocated resources to meet editorial, traffic, and business goals; spearheaded CNET's forays into consumer electronics, phones, and home theater coverage; managed the integration of editorial staffs after CNET acquired ZDNet; advised on business/editorial issues; oversaw home page content; implemented editorial budget cuts and layoffs during the downturn; managed five direct reports and a staff of 50; conceptualized, launched, and wrote the weekly "Buzz Meter" column; wrote the weekly "Digital Dispatch" newsletter; oversaw editorial direction and wrote a monthly print column for Computer Shopper magazine from December 2001 to May 2002.

 

Editor in Chief, PCWorld.com, San Francisco, CA • 7/99 – 10/99

Managed content, staff, and strategic direction for major technology Web site. Determined editorial staffing levels and hired staff; set editorial budgets and allocated resources; initiated and approved partnerships, technologies, and development efforts; approved home page content; coordinated efforts among editorial, art, advertising sales, audience development, business development, IS, and programming departments.

 

 

Editor, PC World, San Francisco, CA • 3/98 – 7/99

Oversaw content for monthly million-plus-circulation computer magazine; oversaw and developed covers; oversaw development of editorial calendar; approved all article concepts; oversaw heads, decks, and cover lines; approved all art; represented the magazine with hardware and software vendors and as a speaker at trade shows and on radio and TV; developed ancillary editorial vehicles.

 

Editor in Chief, THE WEB Magazine, San Francisco, CA • 7/96 - 2/98

Launched monthly consumer print magazine covering the emerging world of Web content (eventual circulation of 200,000). Developed concept for the publication; researched and identified target audience; recruited and trained 12-person edit, art, and online staff; oversaw development of Web site and awards show (The Webby Awards); oversaw budgets; developed monthly cover (with the art director); wrote editor’s column; approved all copy; represented magazine on radio and TV; worked with ad sales, circulation, promotion, production, and editorial departments to ensure the staff understood, articulated, and executed on the publication’s mission.

 

Executive Editor, PC World, San Francisco, CA • 12/94 - 7/96

Oversaw features and special sections. Generated story ideas and issue themes; conceived, oversaw, and edited features; coordinated "Small Office/Home Office" supplement (a PC World/Newsweek project) and collaborations with Child and Working Woman; managed department budget.

 

Senior Editor, PC World, San Francisco, CA • 12/91 - 12/94

Supervised the features and how-to department. Developed high-profile articles and cover stories; managed four direct reports.

 

Managing Editor, PC World, San Francisco, CA • 11/90 - 12/91

Managed editorial production of 300-plus page magazine, from conception through bound issue. Set and enforced deadlines; coordinated efforts of editorial, art, production, and ad staffs; oversaw cover shoots; managed a staff of five; played key role in researching, choosing, and implementing an in-house desktop-publishing system.

 

Managing Editor, Omni, New York, NY • 12/86 - 10/90

Second in command at General Media’s monthly consumer science/science fiction magazine, with a circulation of 925,000. Oversaw production from conception to bound issue; set and enforced deadlines; coordinated efforts of editorial, art, production, and advertising staffs; developed monthly pagination, oversaw copy department.

 

Assistant Managing Editor, Omni, New York, NY • 9/84 - 12/86

 

Copy Chief, Omni, New York, NY • 1/83 - 9/84

 

Assistant Copy and Production Editor, Popular Mechanics, New York, NY • 9/80 - 1/83

 

Production Editor, Institute of Electrical and Electronics Engineers, New York, NY •12/77 - 9/80

 

EDUCATION

 

B.A. degree, English • 9/73 - 6/77

Yale University, New Haven, CT

 

 

References furnished upon request.